Chris White talks to Iryna Kukhtina, president of the Ukraine Berries Association who explains how business continues despite Russia's invasion of her country and how the world can help by buying fresh fruits and vegetables from Ukraine.
We are Ukrainians, and this is our superpower! We support each other anywhere and under any circumstances! And this is what makes us a free and strong nation! But now many Ukrainians are forced to leave everything and escape from the war. The Ukrainian Berries Association has decided to do our best to make these people feel our support until they can return to normal life. That is why we have launched a fundraising initiative to support IDP camps in Ukraine «Ukrainian Hope Place».
The situation on the Ukrainian cherry market is becoming more and more difficult from year to year. Because of the decline in production, the export of this berry has dropped significantly, while the competition with products from Uzbekistan on the domestic market continues to intensify, says Mariia Lakeieva, analyst of the Ukrainian Berries Association.
Dear friends, we want to thank everyone who was with us! We thank each partner for their support and cooperation! Thank you to all the companies that joined UBA for your trust, for your willingness to develop, share experiences and build the industry together!
Producers, Food, Health And Nutrition Professionals, Students, Individuals: Come and discover this “super-fruit” or take part in the competitions and events in the framework of the IBA Conference 2022
Currently, Ukraine is already actively asserting itself as a promising supplier of quality fruit and berry products to the EU. However, industry experts are confident that our country can occupy a much higher position in the ranking of exporters. Moreover, among the countries of the European Union, the Netherlands and Germany are currently the countries with the greatest untapped potential.
In December, Ukrainian exporters of fresh and frozen fruit and berry products will have the opportunity to join a trade mission to the Netherlands and West Germany.
At the joint stand at the exhibition ANUGA -2021 seven leading Ukrainian companies will be presented specializing in the cultivation and processing of berries, as well as the production of berry products, fruit and berry sweets and more.
Nearly 100 Ukrainian farmers and exporters took part in the online forum "Transition to organic production: benefits for Ukrainian food and agricultural enterprises" within the sectoral initiative Ukrainian Organic Export Days 2021.
Learn more about Ukrainian Organic Food and Agriculture sectors by attending the 𝗨𝗸𝗿𝗮𝗶𝗻𝗶𝗮𝗻 𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗘𝘅𝗽𝗼𝗿𝘁 𝗗𝗮𝘆𝘀 📲 https://cutt.ly/sWzinHs
The Ukrainian Berry Association, the The Eastern Partnership Ready to Trade projec and the leading berry companies are looking forward to meeting you at Anuga2021!